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    PARTNERSHIP

    MOHARA and Shift90 Announce Strategic Partnership

    MOHARA Team · December 2024 · 5 min read

    IN SHORT

    Accelerating portfolio company growth through a 90-day execution programme combining buyer-led storytelling with AI-native product development.

    Overview

    London, UK, December 2024, MOHARA, the premium product and technology partner, and Shift90, the customer-led growth consultancy, today announced a strategic partnership to deliver accelerated growth solutions for mid-tier private equity portfolio companies and emerging B2B businesses.

    The partnership combines MOHARA's AI-native product development and technology expertise with Shift90's customer-led growth methodology to create a comprehensive 90-day execution programme.

    90-Day Programme Benefits

    • Build GTM stories grounded in customer truth, not funnel logic
    • Replace bloated tech stacks with lean, AI-ready systems
    • Deliver unified "Why Change / Why Us / Why Now" narratives on Day 1 post-merger
    • Unlock cross-sell and upsell potential by aligning Sales and Customer Success
    • Protect capital by ensuring growth plans translate into revenue traction quickly

    Target Markets

    The partnership is focused on serving mid-tier private equity firms and emerging B2B companies across the UK, Middle East, and South Africa.

    About the Partners

    MOHARA is a premium product and technology partner that helps CEOs, CPOs, Innovation Leaders, and Startup founders build modern software products and AI-powered tools that scale.

    Shift90 is a customer-led growth consultancy that specialises in helping B2B companies accelerate growth through buyer-centric storytelling and activation strategies.

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