As we’ve touched on in previous posts, MOHARA began as a business that initially provided traditional website development for small and medium sized clients. As the business grew, our digital production offering transformed – we now service businesses of all shapes and sizes, helping to provide the right tech solution for our clients.
But that’s only half the business. The other arm of MOHARA is our Ventures team.
Most people won’t know this, but I (Ben Blomerley – Venture Director) was MOHARA’s first customer. I started a marketplace-centric business in 2011 and, initially, Rich and the team provided the standard web development services I needed, but we quickly started to realise the relationship could reach further.
MOHARA wasn’t the first agency I’d worked with, but I encountered a common problem when I’d worked with more traditional agencies. What I needed, changed frequently depending on customer feedback and trying to get market fit – yet what most agencies wanted was a fixed scope. Rich and his team were much more flexible, which for an emerging start-up is so crucial.
In addition, time and time again I’d try and find the right Technical Co-Founder (“TCF”). The few times I got close, the demands (chiefly; a big salary and large stake in the business) were just not possible. Coupled with that, when attempting to raising funds, Angels and VCs would say “we like you and the business, but come back when the team is complete”. It was a total Catch-22 situation.
Born from this tough position was the first draft of our Venture model. We started thinking that maybe we had hit upon something – providing TCF services for businesses who couldn’t afford the risk and cost of a full time individual to be a TCF. That, coupled with our in-house ability to develop and build the product, meant we were providing the complete technical resource to emerging businesses.